Local SEO

Increase foot traffic, phone calls, website visits, and form fills from high-quality leads

Why Local SEO?

Dominate your niche with Local SEO. With almost 97% of consumers turning to the internet to find local services, local SEO ensures your business ranks high in local search queries helping you achieve key revenue growth. Did we mention local SEO also receives the highest conversion levels of all local advertising channels? Don’t miss out on qualified leads, traffic, and sales opportunities.

Stronger local community outreach

Increase trustworthiness and marketing authority

Reduce advertising costs

Built a credible online reputation

Increase foot traffic

More phone calls and site inquiries

More targeted website traffic

Higher local SEO ranking


– Client Work –

Chem-Dry provides high-quality carpet and upholstery cleaning services across 4,000 locations and 50 different countries. With almost 4,000 different pages for each location on its site, BASE helped Chem-Dry reach the top of the search engine for its core industry terms.

First Watch

– Client Work –

First Watch is an American restaurant chain with 300+ locations nationwide. BASE helped First Watch capitalize on local searches for each of its locations.

Lawn Doctor

– Client Work –

Lawn Doctor is a lawn care provider with over 570 locally managed franchises. BASE helped Lawn Doctor reach out to its key audience organically through Search Engine Optimization (SEO).

What is Local SEO?

Local search engine optimization or Local SEO is the process of improving the local search visibility for single or multiple location businesses within a geographic area.

Any business that has a physical location or a serves a specific geographic area can benefit from Local SEO.

With the rise of “near me” searches doubling over the past year, Local SEO helps your business achieve top rankings allowing more people to find, contact, and visit your local business. 


Frequently Asked Questions.
Here are some common questions about Local SEO.

Who needs local SEO?

Single location businesses serving a local community, brick and mortar stores, and multiple location businesses within a geographic area can benefit from local SEO.

What is the difference between SEO and local SEO?

While SEO and local SEO use many of the same strategies, local SEO targets “near me” or geo-specific search queries. SEO on the other hand focuses on boosting a brand’s visibility on a national or global level.

What are local SEO ranking factors?

Local SEO ranking factors include:

  • Google My Business (GMB) listing
  • Name, address, and phone number (NAP) consistency in local business citations
  • Domain authority
  • Quality of local search citations
  • Click-through rate (CTR) from search results
  • Keywords
  • User Experience (UX)
  • Plus many more

Ready to talk? Let’s grow.


Talk to representative

(They’re nice!)


We begin keyword research

We apply our experience to discover the best places for you to be found in search.


Kickoff call and site audit

We’ll share what we’ve learned and our plan to make a difference in your business.


Regular reporting and implementation

We keep you informed what’s happening.