SEO For Dentists

Dental SEO is more than just ranking on Google, it’s about building trust and loyalty among prospective patients and converting them into new patients. People who find your practice online are 8x more likely to become your patient than those who find you through other forms of marketing outreach.

Why SEO for Dentists?

Dental SEO is the process of letting your potential patients know that you are the best one in the area as they search for “dentists near me.” By making changes to your dental practice website, you’ll not only be able to see your site move further up in the search engine result pages (SERPs), but you’ll also see an increase in new patients.

Build trust and loyalty

Attract potential patients

Grow your practice

Convert web traffic into new patients

Reduce costs per new patients

Get found online

Increase ROI

Book more patients

What Our Clients Are Saying

“We have worked with BASE for over a year now and have always been impressed with the results they are able to drive. We highly recommend BASE.”

– Tyler Heaps, EKR

Specific SEO Services for Dentists


In order to get your dental site where you want it to go, we need to first know where it stands. We’ll do an in-depth analysis of your site, your competitors, and your industry to know how to best help your site rank.

Competitor Analysis

Keyword Selection

Google Maps Audit


Using proprietary software, we’ll work with you to execute your personalized SEO strategy focusing both on the low-hanging fruit opportunities as well as your long-term growth. Our plan will include strategies and tactics that help convert web traffic into new patients.

Technical Website Audit

GoogleMyBusiness Account Check

Tracking & Reporting Setup


Once we launch the personalized dental SEO strategy, we’ll continually analyze and optimize your site in order to stay ahead of the competition.

Page Optimizations

Backlink Acquisition

Citation Generation

Website Technical Optimization


Frequently Asked Questions.
Here are some common questions about Dental SEO.

How long until I see results from Dental SEO?

Some things are worth waiting for, and when it comes to Dental SEO, the wait is worth the outcome. While every SEO strategy we build is personalized according to the business’s needs, you can generally start seeing results within 4-6 months of execution. SEO is a process and as you go through it, your leads and revenue will improve along the way.

Should I hire a Dental SEO company?

Dental SEO is complex. Yet, most dental practices will make the mistake of performing SEO on their own. When it comes to SEO, even the simplest mistake could result in your site being penalized leading to a huge loss in revenue. To make sure your site doesn’t end up getting flagged, we’d strongly recommend hiring a Dental SEO company like BASE to take care of what we know best…SEO.

Is PPC (pay-per-click) advertising worth it for my business?

While paid advertising can generate traffic to your business, the majority of online traffic is driven by organic search engines. Of ALL US searches only ~2.8% of people click on paid ads… 2.8%! Investing in SEO gives your Dental practice more traffic opportunities than PPC. So is PPC worth it for your business? Probably not, you are definitely better off investing your time and efforts in SEO over PPC.

Ready to talk? Let’s grow.